Authentication of e-mail is to make the sender and content of e-mail messages traceable for receiving mailservers. SPF, SenderID and DKIM are ways to authenticate a message, but they work in different ways. This article explains (in a simplified...
On October, 22nd, over 2000 marketing professionals visited Digital Marketing First in Brussels. 400+ visitors attended Walter van der Scheers’keynote presentation, and both of the two workshops were...
How can you convince your visitors of all the great features of your product? During Digital Marketing First Copernica BV provides a live 15-minute product demonstration so visitors get an real-time inside view of Copernica Marketing Software.
On sunday september 6th we will expand our server capacity. Several accounts will be moved to a new databaseserver to effect this. This may cause a short downtime to your account on sunday.
Only 1 month to go: On October 1st the new Dutch Telecom Law will become valid. As of this date companies may only send commercial mailings to their business relations with explicit permission of the recipient. Not everyone is...
Being committed to optimizing your e-marketing activities, you continuously tweak your mailings, put effort in optimizing the look-and-feel and you have a clear subscription form on your website. Yet your subscriber list grows very slowly due to...
Most marketeers create their newsletters using templates and content blocks. This article offers ready-to-use tips a more efficient way of creating your e-mailings using RSS feeds and external HTML code.
Copernica has done it. You can now use stylesheets for styling your e-mailings. At the moment the e-mailing is send out Copernica Marketing Software will automatically convert the style elements to inline styles.
On Sunday July 5th 2009 a new version of Copernica Marketing Software was released. This version also contains some improvements made to the SOAP API. When a (sub-) profile is called, additional fields are returned. This can lead to problems with...
Microsoft Outlook 2010 will use the same techniques as Outlook 2007. Not everyone is very pleased with this. Dave Greiner of The E-mail Standards Project has set up a Twitter campaign in order to send Microsoft a clear message to fix Outlook 2010.
Sunday July 5th 2009 the new version of Copernica Marketing Software was succesfully released. This version contains various new features and other improvements like better e-mail delivery through DKIM and SPF and more selection options.
On Sunday the 28th of June 2009 we will perform maintenance on our Copernica servers. We will update operating systems and install security patches. During this maintenance, some websites may be offline for a very short time.
Monday the 15th of June the Dutch Ministry of Economic Affairs has published a press release about the new Dutch Telecom Law. This law will become effective from October 1st, in stead of July 1st, as earlier reports stated. The delay is caused by...
More and more resellers choose Copernica Marketing Software. As account manager for resellers I, Jimmy Snijders, am the one to set the Copernica partner program with them.
On May the 31st of 2009 a new beta version of Copernica Marketing Software has been successfully released. Copernica BV will test this version for a month. Round the 1st of July the final version will be released for all Copernica users.
Copernica BV has become a member of EMMA-nl, a quality label for professional e-mail marketing. Copernica BV can use this logo to indicate that they only send e-mail based on receiver's permission.
April 1st, 2009: My first day as New Business Manager at Copernica BV. Over a month later, I can look back at a hectic period. Who would have thought that on my first working day, I would attend a conference in Belgium?
This morning the weblog of a popular Dutch website posted a message that a Copernica user had by accident published a list of e-mail addresses online. This concerned a list which was exported from Copernica Marketing Software. The security of...
It's impossible to ignore. Whether you turn on the radio, visit a conference, have a business meeting or read a trade magazine. Everybody talks about the crisis. Even at Copernica we can't resist!
On April 21, 22 and 23 of 2009, Copernica BV attended the TCD 2009. The innovative way of giving so-called silence demo's was very well received. Measured by the number of visitors to Walter van der Scheer's power sessions at the Dialogue...
How do you go from communication to sales? This whitepaper offers 20 pointers to shape your campaigns as effectively as possible.
Since April first 2009 the invoicing process of Copernica BV has been fully automated.
The renewed website Copernica.com allows customers and non-customers tot apply for a Copernica account.