Two years ago JEKA decided to go-to-market directly with a Magento web shop. Learn how email marketing automation has quickly become one of the key revenue drivers.
Technology and data have changed, but not replaced, creativity. A successful agency is the agency that embraces technology and uses the power of data to find new perspectives on creativity and engagement. In this article we discuss the impact of...
Agency success simply does not depend on creativity only anymore, it is also about smart tools, finding the right person for the job and sustainable partnerships. Collaborating with other specialists is essential to remain successful for the long...
In this edition of CopernicaTV Brett Sammels, CSD at the award winning agency LAW Creative, discusses the fundamental components of email campaigns that drive customer engagement.
This webinar is a must-watch if you are interested...
In this edition of CopernicaTV we are joined by Brett Sammels, who will discuss the fundamental components of email campaigns that drive customer engagement and action that will ensure that your emails standout from the other 7 billion that are...
On the B2B Summit, last Wednesday June 18th in The Brewery in London, Exact's Jasper Kolwijck and Richard Francis presented Exact's use of Copernica Marketing Software to set up a detailed lead nurturing program. View the slides from the...
Stable and recurring revenues lead to a healthy long-term oriented operation (and happy shareholders). Agencies too have to redefine their traditional business models and develop recurring revenues. In this article we share four ways to generate...
For this partner interview we are joined by Brett Sammels, client services director of LAW Creative. Read and view all about the unique proposition of this leading European hospitality and leisure agency and the opportunities of Ibeacons, direct...
The traditional agency business model has been wiped out by transparency and accountability. In this article we share the 5 characteristics of tomorrow's agency.
Lead management in B2B can be difficult and time consuming. Does your business struggle with lead qualification and management? Elliot UK shows how to increase conversions with lead nurturing.
The integration of Salesforce, the powerful SAAS CRM solution, with Copernica Marketing Software allows you to create fully automated and personalized marketing campaigns based on data from Salesforce. New is that Copernica-partner now offers this...
From a total of over 120 subjects, the case study of Exact's implementation of Copernica for lead nurturing was selected as one of the featured speaker sessions at the B2B Summit 2014 on June 18th in London.