10x more turnover from email

Mediahuis E-Commerce white paper

10 times more turnover from email

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About this document

De Telegraaf Webshop increased its turnover from email marketing tenfold in the past two years by optimizing its daily newsletters. The share of email automation compared to manually creating newsletters has now grown from 3.6% in 2021 to 40% in 2024. This white paper, written by PI marketing, highlights the campaigns that have contributed to this growth.

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