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Flexible Data Structures

Flexible data, powerful campaigns

All data in one place

Copernica is the central platform for all your data. Customer profiles, behavioral data, product information, orders, and discount codes come together in a single environment. This allows you to create campaigns that are always based on current and relevant data.

Integrate with any system

Whether you work with a CRM, an e-commerce platform, or custom software, Copernica easily connects via API, webhooks, or native integrations. All data flows automatically into the platform and is immediately available to enhance your campaigns.

Flexible storage for any data structure

With Copernica’s layered database, you can organize data entirely according to your organization’s needs. From simple lists to complex relationships involving multiple brands, products, or shops—every structure fits in our platform and remains easy to manage.

Extensive segmentation options

All stored data can be used to create target audiences. You can segment based on behavior, preferences, purchases, or any other data point. Dynamic segments ensure that audiences are automatically kept up to date, making campaigns always personal and relevant.

Performance at any scale

Whether you manage thousands or millions of records, Copernica remains fast and reliable. The platform is designed to grow with your organization, ensuring campaigns run smoothly even as data volumes increase significantly.

Fits any structure

No organization is the same. That’s why Copernica adapts to your data structure and processes, ensuring you always have a solution that works for your way of organizing and communicating.

Building blocks for success

Want to learn more about how we make this possible? These features are the building blocks of our marketing suite, giving you the tools you need to put your strategy into action.

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